Dr. Joonsang Baek Research topics: Design for social innovation and sustainability, product-service systems (PSS), socio-technical systems, design for service, nature-inspired design, design for resilience, social networks studies
2011 PhD in Industrial Design, Politecnico di Milano, Milano, 2003 MSc in Industrial Design, KAIST, Daejon 2001 BSc in Industrial Design, KAIST, Daejon
2011~ Assistant professor, School of Design and Human Engineering, UNIST 2011~2011 Visiting researcher, Community Business Center, Hope Institute 2009~2011 Visiting researcher, Center for Appropriate Technology, Vienna University of Technology 2008~2011 PhD-position, Design and Innovation for Sustainability, Department of Industrial Design, Politecnico di Milano 2003~2008 UX designer, Samsung Mobile
Biography Dr. Joon Sang Baek is an assistant professor at the School of Design and Engineering at Ulsan National Institute of Science and Technology (UNIST). He is the director of DESIS lab at UNIST, which is a member of the DESIS (Design for Social Innovation and Technology) International Network. He is also the head of the Service and UX Design research group. His research areas include design for social innovation and sustainability, transformation design, and product-service system design. His current research focuses on developing sustainable product-service systems for food, energy, and aging sectors.
Publication 1. International journals and proceedings <Peer-reviewed published/accepted/under-review journal papers> 1.Manzini, E., Zhong, F., & Baek, J. S*. (2010). Design for social innovation and sustainability: Hypothesis on a viable leapfrog strategy in China. Asia Design Journal, 5 (March), 104-135. 2.Baek, J. S., & Lee, K. P. (2008). A participatory design approach to information architecture design for children. Codesign, 4(3), 173-191.
<Peer-reviewed published/accepted conference proceeding papers> 1.Pahk, Y., & Baek, J. S. (accepted). Stakeholder centred approach to sustainable design: A case study of co-designing community enterprises for local food production and consumption. Paper presented at the ICED 2015, Milan, Italy. 2.Kim, S., & Baek, J. S. (accepted). Potential of Nature-inspired Approach for Organisation Design in Product-Service System. Paper presented at the ICED 2015, Milan, Italy. 3.Baek, J. S. (accepted). Socio-technical design for resilience: A case study of analysing and designing for a resilient producers' network. Paper presented at the ICED 2015, Milan, Italy. 4.Kim, S., & Baek, J. S. (2014). Diagnosis of current smart home appliance development process for application of PSS design methodology. Paper presented at the International Design Conference: Design 2014, Dubrovnik, Croatia. 5.Baek, J. S. (2014). A real-world experience of product-service system development for intelligent LED system. Paper presented at the International Design Conference: Design 2014, Dubrovnik, Croatia. 6.Baek, J. S. (2013). Revisiting ESCO as a sustainable product-service system: Strategic system analysis. Paper presented at the EcoDesign Conference 2013, Jeju Island, South Korea. 7.Baek, J. S.*, & Cho, E. J.* (2012). Enrichment of Social Relations in Collaborative Service: Social Networks and Sociability. Paper presented at the Cumulus 2012, Helsinki, Finland. *Equally contributing authors 8.Baek, J. S. (2012). A Socio-Technical Framework for Collaborative Services. Paper presented at the Design Research Society 2012, Bangkok, Thailand. 9.Baek, J. S., & Zhong, F. (2010). How do information communication technologies facilitate the diffusion of grassroots social innovations and reinforce social networks of local communities? Paper presented at the Cumulus 2010, Shanghai. 10.Baek, J. S., Manzini, E., & Rizzo, F. (2010). Sustainable collaborative services on the digital platform: Definition and application. Paper presented at the Design Research Society International Conference 2010, Montreal. 11.Baek, J. S., & Cantù, D. (2010). Multifunctional farms and digital platform. Designing farmers markets supported by ICT to foster sustainable local networks in the Agricultural Park South of Milan. Paper presented at the Learning Network on Sustainability. Paper presented at the Learning Network on Sustainability (LeNS) Conference, Bangalore. 12.Baek, J. S. (2010). Crises, Social innovations, and ICT: How can we overcome the contemporary crises through the diffusion of social innovation and strengthening the social network of the engaged communities? Paper presented at the Culture and the Making of Worlds, the 3rd edition of the ESA Research Network Sociology of Culture mid-term Conference, Milan. 13.Baek, J. S., & Manzini, E. (2009). Designing Collaborative Services on the Digital Platform. Paper presented at the Doctoral colloquium at the International Association of Societies of Design Research, Seoul, South Korea. 14.Baek, J. S., & Manzini, E. (2009). Designing Collaborative Services on the Digital Platform. Paper presented at the Graduate student symposium of 2009 ACM SIGCHI Conference on Creativity and Cognition, Berkeley, California. 15. Baek, J. S., & Lee, K. P. (2003). Participatory Design of Information Architecture for Children. Paper presented at the Interaction Design and Children, Eindhoven.
2. Domestic journals, proceedings, and posters <Peer-reviewed published/accepted journal papers> 1.Kim, J., Shin, K., Baek, J. S*. (accepted). Stakeholder-centered approach to PSS development: A case study of servicization of an intelligent LED system. Archive of Design.
<Peer-reviewed published/accepted conference proceeding papers and posters> 1.Kim, J & .Baek, J. S (2014) A PSS model based on ESCO (Energy Saving Companies) to promote LED luminaries in South Korea. Poster presented at the Korea Society of Design Science (KSDS) Conference, Ulsan 2.Kim, J & .Baek, J. S (2014) Understanding the accessibility of smart devices to the blind. Poster presented at the KSDS Conference, Incheon 3.Shin, K & Baek, J. S. (2013) A stakeholders’ needs analysis for product-service system design of intelligent LED lighting. Paper presented at the KSDS Conference, Seoul 4.Baek, J. S. & Lee, K-. P. (2003) Participatory Design Approach to Information Architecture Design for Children, Paper presented at the HCI Conference, Pyengchang 5.Baek, J. S. & Lee, K-. P. (2002) Comparison and Analysis of design techniques for eliciting children’s needs, Paper presented at the KSDS Autumn Conference, Seoul 6.Baek, J. S. & Lee, K-. P. (2002) Study on Methodology for Designing Interface for Children, Paper presented at the KSDS Spring Conference, Seoul 7. Baek, J. S. & Lee, K-. P. (2002) A case study on the development of user interface guideline for a medical instrument, Paper presented at the HCI Conference, Pyengchang
3. Reports 1. Baek, J. S., et al. (2014). An assessment of social outcomes of community enterprises using social network analysis. Ulsan, District office of Ulsan Buk-gu. 2. Baek, J. S., et al. (2013). Service design approach to community business on local food. Ulsan, District office of Ulsan Buk-gu.
4. Books 1.Baek*, Meroni*, & Simeone*. (2014) A Relational Food Network: Strategy and Tools to Co-design a Local Foodshed in Eat, Cook, Grow: Mixing Human-Computer Interactions with Human-Food Interactions. MIT Press. *Equally contributing authors 2.Baek, J. S. (2014–present) Kyung Sang Newspaper Columnist 3.Baek, J. S. (2012, 9. 25). Emergence of product-service systems. Hangyeorae Newspaper 4.Baek, J. S., Choi, J. Y., Jung, S. N. (2011). Service design for local communities. Local Governance. February 5.Baek, J. S, Manzini, E. (2012). Design for social innovation. Design Seoul 5
5. Translation 1. Selected cases from Creative Communities (Meroni Ed., 2006) translated in Korean the Hope Institute*, South Korea http://www.makehope.org/2780(*Hope Institute is a private social innovation think tank in South Korea)
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